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October Learning Opportunities and Events at the American Marketing Association

CHICAGO, IL / AGILITYPR.NEWS / September 30, 2025 / For Immediate Release

Contact: Amy Gwiazdowski, agwiazdowski@ama.org


October Learning Opportunities and Events at the American Marketing Association

New events and opportunities announced for October 2025


Chicago, IL—This October, the American Marketing Association (AMA) invites marketers to explore a slate of learning experiences designed to help them stay at the forefront of marketing innovation. The AMA’s learning offerings are designed to offer actionable insights and real-world applications to elevate a marketer’s practice and drive business results.


For additional information and registration details for virtual events, bootcamps, and conferences, visit AMA.org. If you have questions about any of AMA’s learning opportunities, please reach out for more information. 


Virtual Trainings & Webinars

Digital Marketing Bootcamp 

October 7-8, 2025 | 2 Days | 12:30-4:00 PM CDT

Virtual training: In two days, learn actionable strategies to improve digital content, search engine rankings, and lead generation—giving you the tools to deliver measurable growth for teams and organizations.


Mastering Short-Form Video Content

October 9, 2025 | Beginner | 10:00 AM - 2:30 PM CDT

Virtual training: This 1-day bootcamp helps learners boost confidence in creating short-form video content efficiently and effectively. Learn about best practices for content creation, the impact of different types of short-form video, and how to strategically repurpose video content.


Elevate Your University Programs With Marketing Certifications

October 14, 2025 | 12:00 PM - 1:00 PM CDT

Free webinar: Join AMA for an exclusive webinar where we discuss how integrating AMA Marketing Certifications into a curriculum can elevate a program’s competitiveness in the market and increase students’ employability.


How to Be A Brand That Breaks Through

October 21, 2025 | 10:00 AM - 12:00 PM CDT

Virtual training: In this workshop, 3x founder and 20-year brand-builder, Lindsay Tjepkema, explores the mindset shared by the world’s most legendary brands and her Thinking B.R.A.V.E. method that will help take a brand to that next level.


How to Start, Grow & Scale Your Freelance Business

October 23, 2025 | 10:00 AM - 12:00 PM CDT

Virtual training: This hands-on, high-impact workshop is designed for aspiring and current freelancers who want to build a profitable, sustainable freelance business. Whether you’re looking to land your first client, price your services correctly, or establish the right business foundation, this workshop will give you a step-by-step approach to success.


Virtual Conference: Digital Marketing

October 28, 2025 | 10:00 AM - 1:25 PM CDT

Free virtual conference: This conference will explore the latest digital marketing strategies, trends, and tools that are driving results today from paid media and SEO to social, email, and analytics. Whether you’re refining your strategy or looking to scale your efforts, you’ll walk away with actionable insights to apply immediately.


From Martech to Mindset: What Every Marketer Needs to Know (AMA Members Only)

October 29, 2025 | 12:00 PM - 1:00 PM CDT

AMA Members Only Webinar: In this webinar, we’ll discuss how emerging tools are reshaping the profession, and how learning to adapt and remain innovative alongside these new technologies can help you stay ahead of the curve. Whether you’re early in your career or a seasoned leader, this conversation will help you better understand the opportunities and challenges that come with marketing in a technology-driven world.


LinkedIn Learning 

AMA’s Generative AI for Marketing Professionals Certificate course is now available on the LinkedIn Learning platform. Generative AI is revolutionizing marketing and content creation. This new learning path equips marketers with the essential skills they need to harness AI tools responsibly, from prompt engineering fundamentals to creating authentic content and developing strategic AI implementation plans. Learners will acquire practical applications that will help boost productivity and drive innovation in their work. 


Generative AI for Marketing Professional Certificate by the AMA

Online | 4 Hours | Beginner


Upcoming Conference

2025 AMA Symposium for the Marketing of Higher Education

November 9-12, 2025

Building a Brighter Future for Higher Ed Together

National Harbor, MD

Register here: Early-bird rates available through October 6


Why learn with the AMA? The AMA is the premier community for marketing professionals offering training, research, and industry guidance. Continue your journey with Digital Marketing courses and professional credentials.


The AMA is dedicated to helping marketers advance their careers through expert-led courses that deliver the latest trends, insights, and actionable skills. Our courses offer the flexibility and depth marketers need to thrive in an ever-evolving industry. Explore more AMA learning opportunities


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About Us

About the American Marketing Association (AMA)

As the leading global professional marketing association, the AMA is the essential community for marketers. From students and practitioners to executives and academics, we aim to elevate the profession, deepen knowledge, and make a lasting impact. The AMA is home to five premier scholarly journals including: Journal of Marketing, Journal of Marketing Research, Journal of Public Policy and Marketing, Journal of International Marketing, and Journal of Interactive Marketing. Our industry-leading training events and conferences define future forward practices, while our professional development and PCM® professional certification advance knowledge. With almost 70 chapters and a presence on 350 college campuses across North America, the AMA fosters a vibrant community of marketers. The association's philanthropic arm, the AMA’s Foundation, is inspiring a more diverse industry and ensuring marketing research impacts public good. 


AMA views marketing as the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. You can learn more about AMA’s learning programs and certifications, conferences and events, and scholarly journals at AMA.org.

Contacts

Amy Gwiazdowski

VP, Communications

agwiazdowski@ama.org

130 E. Randolph St., 22nd Floor, Chicago, 60601

Phone: 312-542-9076

https://www.ama.org/